Effect of city pollution and its cleansing treatments on hair
July 22-25, 2018
With the increasing pollution in urban areas, so has the demand for anti-pollution hair care products. Hair care manufacturers are introducing formularies to fight particulate matter pollution by prevention and treatment/cleansing. The claims are often written in the product descriptions on the webpage, and not boldly displayed on the container. This opens the door for claims substantiation testing. This paper will outline the TRI Princeton test protocol designed to study the effect of city air-borne pollutants on hair and their resultant effects on quality of hair.
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Ernesta Malinauskyte, Alison Robinson, Arya Esrafily, and Paul Cornwell, "Effect of city pollution and its cleansing treatments on hair" in "Advances in Cosmetic Formulation Design", ECI Symposium Series, (2018). https://dc.engconfintl.org/cosmetic/16